5 Reasons To Use Video In Your Marketing By Freezeframe Productions
12th December 2014
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Video these days is essential for business. It isn't just for entertainment anymore, its being used now to communicate a business message far more effectively with prospects and consumers that many other forms of media. But dont just take our word for it, here Freezeframe Productions  give us 5 reasons why you need video for your business.

  1. Videos are fun and informational - A video is an excellent way to keep people engagged with your brand, its a great way of showing the personality of your business while giving those watching, the information they need.
  2. Keeps your Audience Interested - While text is great, you want to get your message across quickly before your audience lose interest. Video can explain in less than half the time of reading text and start the relationship building process with your prospects.
  3. Power of Persuasion - Writing down reasons why people should buy from you is great but what if you can showcase your product on a video and demonstrate in real time why people should by from you?
  4. Reach far and wide - Video can be picked up almost anywhere and on any device and did you know You Tube is the second largest search engine in the world. You need to get your business on their with your very own video channel, all great for SEO
  5. Help people decide quickly - Decision makers are usually short of time so if you can send them a quick video overview rather than a lengthy piece of written text, you will have eased their 'pain' You could even use the video then to ask for an appointment as its coming from you 

These really are just the tip of the iceberg as to why businesses need video to market themselves effectively and its a sad fact but Google are downgrading website that dont have video content on them.

For more information speak to Paul and the team at Freezeframe Productions. He has a wealth of knowledge to help you get started on the video ladder or if you have a more complex project, he can assist with that too. 

About the Author

Gaynor R

Member since: 10th July 2012

Hi I am Gaynor Ramsden and am passionate about all things Bolton. I hope you enjoy reading my blogs and find them to be interesting and thought provoking. I would love you to add your personal comments...

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