You're Misusing the Word 'Cost'!
14th September 2020
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YES. That course you're eyeing up costs $$$. But what's the cost if you miss the opportunity?⚡

My friend, I know from personal experience how much can change in a year if you believe in yourself, invest in the right training and fully commit, especially in a container with a high level of 1:1 feedback, coaching and community support.

Yes, it’s an investment. For example, my 8-week course, VA Copy College WILL cost you £997/$1297 if you enrol before Monday and pay in full. There's no hiding from that fact! 🤷

Yes, you can spread the payments with a payment plan, but it's still an investment of time and resources.

Then again, the time will pass anyway. And money is energy you can replenish as your business grows.

And... What if you don’t take the leap?

What if you start to weigh up the investment against the cost of what you stand to lose?

Higher earning potential?
More time with the kids?
A chance to accelerate your growth?

Maybe even an opportunity to change your life.

So, if you’re on the fence right now about investing in yourself, thinking "it sounds great", but stuck worrying about the financial investment, I would love to invite you to ask yourself two important questions:

1) Where do you want to be in 12 months?

Amazed and delighted that your world is unrecognisably improved?


Still fighting the same losing battles. Still doing the same thing and expecting different results. I don’t know if you’ve heard: Albert Einstein defined that as insanity. And that's a guy who got stuff done, my friend! 🔥

2) If you’re telling yourself you’re not ready yet, reflect on why you feel that way. What’s truly standing in your way?

Remember the last time you took a leap of faith and invested in yourself; maybe when you started your business? Now ask yourself: Was it worth it?

If the answer is yes, then you know what you need to do next.

It's simple: Get out of your own way. Invest in your future. Invest in yourself.

You are not a reckless gamble, because YOU are in control of your success. And if you truly believe in yourself?

You're a sure thing, my friend! 💛💰

About the Author

Chantelle Davison

Member since: 8th November 2019

I’m Chantelle. I’m a copywriter and a copywriting coach too.

Many small business owners really struggle to articulate what makes them awesome, what problems they solve like pros and what attracts clients...

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