Enhance VIP Recognition with Cake Cards in Eastbourne
23rd January 2024
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Following on from last week’s tip about handwritten cards, we’ve got another way to make those customers that deserve that extra bit of recognition or thanks, to feel like real VIPs. And we think you’ll agree, it’s even more “Wow” than a personal handwritten card.
 
We’re talking about Cake Cards!
 
If you feel like a handwritten card just won’t ‘cut it’ and really want to leave an impression on your VIPs, this could be the solution.
 
It will show them how valued they are. What’s more, this is a low-cost gift with a high perceived value, meaning you get maximum impact for minimal financial outlay.
 
Sending treats to prospects as a not-so-subtle bribe to get them to read your marketing is another way this could work for you. 
 
Or, if something went wrong with a customer and you wanted to make it up to them to show how seriously you take customer service and want to make amends, a cake card is a great way to show how much you value their custom and want to make things right.
 
It’s something we’ve seen to be successful in every business we know that has used them. So why not experiment with them yourself?
 
Head to CakeCard.co.uk where you can choose a range of themes and pick which type of cake you want to send – it even has gluten and dairy-free options for those that need it too.
 
The cards look great and we’re reliably informed(!) the cakes taste great too.
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About the Author

David Ruddle

Member since: 10th July 2012

Eastbourne entrepreneur and marketing expert. Passionate about helping businesses thrive through strategic marketing and community connections.

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