46% of searches on Google are for local services*. Google includes GMB listings in searches for local services and Google gives a lot of prominence to these listings. Whatever you may think of Google, what they’re very focussed on is delivering high quality local results for the people that are searching.
But the majority of businesses just get a listing and do next to nothing with it – and they pay the price. 💰
When done properly, GMB can increase your business’s visibility and subsequently generate a significant uplift in your web traffic – and it costs you nothing.
There are 7 important sections within GMB to get sorted and kept up to date.
Keep on top of these areas and you’ll soon start to see an increase in traffic, enquiries and eventually sales.
