How do you gain valuable information about your audience and easily provide them with content to suit their individual needs? An Interactive quiz.
Using quizzes on your website is such an effective way to engage with your visitors and capture sale leads. And let’s face it, who can say no to a fun quiz?
This can not only grow your email list, but also help you serve them!
Strategically creating a quiz with questions that let you know more about your audience will enable you to choose the best ways to help them.
For example, if you created a quiz called ‘Am I ready to hire a graphic designer?’ You are actively seeking all of the important information (their current circumstances, mindset, pricing budget, knowledge etc.) to be able to offer them the best solution. This is a great alternative to a consultation call and saves your business time whilst gaining that all important information.
COME UP WITH A QUIZ TOPIC THAT IS PERFECT FOR YOUR BRAND AND YOUR AUDIENCE.
CREATE THE ANSWERS FIRST.
Then it is super important to include a Call To Action button at the end. What do you want your audience to do next? Maybe you want redirect them to a page on your website that can help them further.
KEEP THE QUESTIONS ENGAGING.
Try including a mixture of written and picture answers. People are more likely to engage with images than text, so make sure your written answers aren’t too long. Also, the ideal quiz should have 5-8 questions and last less than a minute.
INTEGRATE YOUR EMAIL MARKETING SYSTEM.
Member since: 2nd December 2016
With over 30 years experience in Sales & Marketing ,along with a superb back-up from Head Office ,you can be assured of good advice .
My objective is to help businesses grow their presence in the local...