7 Reasons You Need Facebook to Promote Your Business in Eastbourne
If you're running a business in Eastbourne and still feel unsure about Facebook, you’re not alone. A lot of local business owners have been burnt by boosting posts that went nowhere or joining dozens of local groups only to be ignored.
But the truth is, Facebook still works—it just works differently than it used to. The game has changed. And if you know how to play it right, it can become one of your best local marketing tools.
Here’s why Facebook still deserves your attention:
1. Your customers are there—every day
Whether they’re checking in on friends, browsing local news, or scrolling during lunch, Eastbourne residents are on Facebook. And many of them are in your target audience.
2. It builds familiarity and trust
Showing up consistently with useful, friendly content (not just sales pitches) makes your business feel familiar. And familiar is the first step toward trusted.
3. Word-of-mouth spreads faster
Facebook isn’t just for posting—it’s where people ask, "Can anyone recommend…?" A strong presence helps you be the name people tag first.
4. It supports everything else you’re doing
Got a new blog? Hosting an event? Just won an award? Facebook is the easiest place to share it. It acts as a bridge between all your other platforms.
5. It gives you control
You can post in your voice, choose your visuals, and respond quickly to questions or feedback. That agility is gold.
6. Facebook ads are still one of the cheapest ways to target locally
Even with a small budget, you can reach thousands of people in Eastbourne who fit your exact customer profile.
7. You don’t have to do it alone
There’s help available. If you've been winging it so far, it might be time to get a bit of guidance and start seeing results.
Tess has seen too many great local businesses stay invisible just because no one ever showed them how to use social media effectively. If that sounds familiar, maybe it’s your turn to change that.
Keep showing up. Keep it local.
It’s not about doing it all—it’s about knowing where to start.
