I have been using the Afton Hotel for a number of years for a group booking and decided as the service and staff etc are always so good that I was going to hold my wedding reception there.
Well what can I say!!! they did not let me down. The Food was excellent, the service was excellent, there is not one thing I can fault and my guests said that the hotel had done us proud.

If I had to do it all again it would be there without a doubt.

Eve Muir

Food, service, room, welcome - all first class. We had tried to book 5 days with Edwards but were unlucky. Not bingo fans but understand some people enjoy it, although it's a shame the players couldn't all sit together around the dance floor and not spread themselves out in the bar area and then 'shush' anyone who tried to talk. This is not a criticism of the hotel per se but still annoying.
The service was excellent, friendly, fast and efficient, and the food was good. Our room was comfortable and clean, as was the en suite shower/bathroom. All in all, a very enjoyable winter break.
This was our first Edwards Coach Trip and would definitely recommend them and the Afton Hotel. Thanks Jason and your team!

first time at the Afton in Eastbourne will be going again in summer had a lovely break staff were so nice helpful and nothing was to much trouble for them all the hotel was lovely and clean and warm and the food was good no complaints except could have done with another five days will recommend the Afton to all my friends and relatives

The age of the building does show through in places but this is the only downside. The central areas have all been refurbished and the rooms are clean and well serviced. The staff are excellent and their experience and efficiency is that of a much more highly rated hotel.

Every November we come to the Afton for a line dance weekend. But this time it was for our best friends wedding. The reception was held here and it was magical. The staff where all attentive and nothing was too much trouble. The rooms are all of the quality and comfortable standard and I have stayed in various ones over the years. For the wedding the food was excellent. I would not hesitate to recommend anyone for this lovely seaside hotel for any occasion, be it a wedding or just a weekend away. Central to the town or the beach with the pier a hop skip and a jump away. Fantastic. Thank you everyone who made the occasion perfect.

Excellent Hotel right by the pier, staff are friendly and helpful,have stayed on numerous occasions and will continue to do so.
No matter what events you having
They will cater for it, it clean and near the town centre or just walking along the seafront.

The Afton certainly pulled out all the stops to make our friends wedding a wonderful experience for everyone.
Nothing is ever too much trouble-from getting into rooms early to warming up baby formula. Jason and his staff were amazing.

Very enjoyable 5 days at the Afton Hotel as part of an Edward's coach trip. Good accommodation, good food, friendly staff. Entertainment? Well, you can't please everyone. There was a £1-a-drink bar at night. Sadly, the best beer wasn't included - neither was the "Baileys". Thanks to all involved for the break. Would definitely stay there again. david & kath.

This is our 3rd visit to the Afton Hotel, and we had a good welcome from Jason and staff. We had a pleasant and comfortable room with a sea view, and the food is good, The Afton is in a good position with the pier opposite which you can now walk along. Eastbourne centre is close and the way is flat which is important to me Thank you to everyone

i just spent a weekend here with edwards coaches. on 60s theme weekend .first the bedroom was small but ok the bed was great the bathroom was very small and the shower was so small and slipery. the food was ok but not great. the staff in the restaurant were very good to us.a 60s weekend my food the entertainment was poor and it was a pond bar the drinks was rubish.the hotel is very handy for the town and right my thr pier.overall i would not recermend it

Just has a 4 night stay here and as in November 2013 when we last visited it is still the best. The hotel is well positioned for the pier, town and public transport. It is spotlessly clean in the public areas and the rooms. The staff are warm and friendly and very helpful. Lovely room with a very spacious bathroom. Beds were very comfy. We only ate on the first night ( as we chose to eat out for the experience) but this meal was hot and served by very experienced staff. Would recommend to all.

Just arrived home from a 4 night stay at the Afton hotel. I was part of the Edwards party from south wales. Had a lovely stay, the staff were all very friendly and efficient. I did have too complain about my mattress as it was very worn and I could feel the springs, But the manager straight away got me another single duvet too lay on which did the job.Nothing was too much trouble for any member of staff day or night. My room was spotless !! and cleaned every day.The hotel was very clean throughout. Just 1 tiny thing needs too be added and that's a shelf in the shower which again was spotless. The food was very basic and not much choice but was served quickly and always with a smile and for the money it was very good value.All in all a fab stay!

Stayed at this hotel with a coach trip was not expecting much but was pleasantly supprised, lovely clean hotel the beds were one of the most comfortable I've slept in the food was plenty and always hot, all the staff was pleasant and helpfull especially the night bar staff. Wonderfull position right by the pier had room on the front and had no problem with noise from the pier as some people have complained about on here yes you heard people outside but you can expect that as it has the old sach windows and not double glazing but that is part of the charm of this old building. Eastbourne has a lovely shopping center and is about 2mins walk from the hotel.the hotel also had nightly entertainment which was excellent

We stayed in the Afton Hotel as we were attending a function there, and it turned out to be a wise decision. It’s a traditional seaside hotel in a good way. A tiny but efficient reception area provided a warm welcome and we made our way up to our room on the third floor. This turned out to be a large room, with a large bed and tastefully furnished with very ivory-coloured dressing tables (2) and a wardrobe with a full-length mirror. The bathroom was small, but all you need for an overnight stay is a loo, wash-basin and shower in any case. Although the room overlooked the rear, there was a dinky little balcony which might be nice for a summer stay. The star turn, however, was the bed. I have never had such a good night’s sleep in a hotel in this or any other country. An excellent full English breakfast served by cheerful, helpful staff was provided in the morning and this was included in the cost. The hotel is excellently positioned right opposite the Pier, and I can imagine that in summer it is very popular and busy.

My husband myself and 2 friends have just returned from a Edwards Coach 5 day break staying at the Afton hotel. Hotel was lovely and clean, our room was spotless and had balcony shame it wasn't summer. Staff very pleasant ,Breakfast and Dinner really nice and a choice of meat fish or veggie main. My friend is very picky with her food but there was alway's something she could eat. There was 2 coaches and we give credit to the chef,s everything was well cooked and hot we enjoyed entertainment especially the Wednesday comedian.
We will definitely return.

My wife and I were on a coach trip organised by Edwards Coaches South Wales along with 16 friends.
We arrived on Monday 19th Jan and left on Friday 23rd.
Good welcome from Jadon who explained the porterage arrangements.
The room was comfortable and whilst we thought at first, quite small,
This turned out not to be the case when a chair was removed.
Most importantly the room was very CLEAN and remained so for the rest of our stay.
Staff very polite and willing to assist.
Jason was always there to provide information and with the exception of the comedian on the Wednesday night the entertainment was great.
Would I visit again?
The answer a resounding yes.
Breakfast was brill and the evening meal offered a veggie option which we appreciated.
Maurice and Gzynor Padfield Abergavenny

We got a very cheap winter rate for one night at this hotel and we were very pleased with it. The room, although not huge, was clean and comfortable, with tea and coffee making facilities. We asked for a quietly located room, which we got, with a side view of the sea/pier - very good. The staff were efficient, helpful and friendly. The bar prices were very good and they have entertainment on most nights. We went on a Thursday and there was an excellent vocalist - Leigh Baker - who was extremely good and who I presume is a regular fixture there. We did not have evening meal, but were told by other guests that the food was acceptable and plentiful. We certainly found that to be the case with the breakfast. We will definitely be visiting this hotel again in the future.

We had my wife's surprise 40 th party here. It was brilliant . Very clean and tidy. Very spacious. The staff were great nothing was too much trouble. Would recommend highly. Thanks again to Jason and team

Brilliant venue for a function. We used one of two function rooms which can be varied in size according to the space needed. Fantastic staff too. Everyone provided a faultless service and made us feel welcome. Special thanks to Fiona and Jason in particular.

Excellent hotel with friendly staff and very well situated for all amenities . Highly recommended.

We have just arrived home after spending Christmas (23rd - 27th) at The Afton. Where do I start? Well, we are a newly retired couple and we took our 96 year old mum with us. We had a double room and although mum was only booked and charged for a single, she was given a twin bedded room all to herself. The rooms were warm,clean and comfortable and had everything you needed.
We had never had a 'Hotel Package Christmas' before and were a bit apprehensive when we arrived about spending Christmas with absolute strangers, but within a few hours, thanks to the friendliness off the staff we all settled down and began to feel 'at home'.
We were eagerly anticipating our first meal, and went downstairs to the restaurant. We were given a table for 4 which was at the end of a longer table. Our waiter for most of the holiday was Steve, who could not do enough for us.The food was extremely well presented and tasty. As soon as you had finished one course than the next one appeared like magic! I could not fault the choice of food available, or the quality for the entire holiday. They have definitely mastered catering for large amounts of people, while still retaining that individual feeling of an intimate meal. After 5 days of scrumptious meals, I am too scared to go on the weighing scales!
By Christmas Eve we had begun to settle down and make friends in the relaxed atmosphere of the hotel. By the end of our holiday we had made so many wonderful friends they felt like 'family' and it was hard to leave them.
All the odd bits of information:
The hotel is just the right temperate all the time. Not too hot or too cold. There is only one lift that can get a bit busy just before mealtimes, but is efficient and quick. Marco the owner is amazingly friendly and knows his 'regulars' very well, and also looked after the 'Afton Virgins' like us. No wonder some of the people there have been 8 years running! The water pressure on the 3rd floor is a bit low, but if you run around in the shower it is fine! We did not have any problems with noise, (only the Sally Army Band playing at 10.30pm on Christmas Eve at the end of the pier) If we had known this was a tradition we would have gone out to watch them. The beds are comfortable and the bedding spotless. Towels are changed daily and our bed made and room tidied too. The entertainment was good, and the little touches like afternoon tea, cake and a game of Bingo, or someone would just bring round a plate of hot sausage rolls all 'No Charge'
For anyone thinking about booking any all inclusive holiday or any other holiday at The Afton, don't ponder...just book it!

ive been to this hotel four times as i really enjoy it there. the staff are very friendly and helpful. i have enjoyed both breakfast and dinner. clean , warm and comfortable rooms. great location and price. look forward top my next visit

As hotels go this hotel was extremely comfortable and ideal for easy access to the Sea front. In fact its almost on the front itself and so easy to find.
The staff were extremely helpful, especially as my partner is Vegan (not the easiest to please) and the food was of a high standard also.

The only real negative is the parking, but that said, its a nightmare on the seafront anyway, so would be the same for any of the hotels I reckon,

As this visit was for a Reunion, and all weekend Fri, Sat & Sunday nights, the price I paid was an absolute bargain, but I don't think you will be disappointed either way.
I would certainly stay there again:

On arrival at the hotel we were greeted by the general manager Steve. Very efficient reception and we were soon in our room 314 with the cases being delivered shortly after by the hotel porter. The room was clean and the toilet shower area also.

Surprisingly this olde worldly hotel (adjacent to the pier) was as up to date as was possible and not in need of some TLC. Very unusual for a building of this age. It is well maintained and clean and tidy.

We stayed from Friday evening until Monday morning and so had dinner and breakfasts. The dining room was very comfortable and clean and the waiting staff always seemed to be under pressure and didn't find much time to have a chat or a laugh with us visitors. That said I want to single out our waitress Martha who was also under the same pressure but attended to our every whim with speed and pleasantness. Well done you.

The food was very acceptable, always hot and in the main very tasty. I think the cheese and biscuits presentation could be better. There was JUST cheese and biscuits, no garnish, grapes or celery. A bit bland. Could not complain about the portion size though.

The staff serving behind the bar were few and far between. Only one during the evening to look after about 90 people and do all the collecting and clearing up as well as serving. Small wonder that they all appeared to be a bit morose. I don't think Steve the GM made matters any better when he told the staff that they should only serve 2 drinks to each customer. That was totally counter productive and ensured that 3 people had to go to the bar to get drinks for a table of 6. The mind boggles. This did nothing for the staff who I think got the blunt end of the stick.

All that said we had a very pleasant long weekend and left satisfied. I would recommend this hotel to you.

This is our second visit to the Afton, and we will definitely visit again. We had a wonderful welcome. The place is clean and well maintained, and the food is delicious. Our room was on the front facing the very sad looking pier. The staff are good at this hotel and nothing was too much trouble. We had a wonderful week culminating with the air show, which we could see some of it from our balcony. Thank you