Planning permission goes through for brand new Shropshire housing development
11th March 2020
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Reserved matters planning permission has been secured by S J Roberts Homes Ltd for the first 200 homes on an exciting new housing development at the Old Sugar Beet Factory, Allscott.  These new homes will provide a community for countless families in the heart of Shropshire.

This brand new development, Allscott Meads, will eventually provide 470 homes including two, three, four and five bedroom houses and bungalows, creating a comfortable and expansive community in the Shropshire area.

SJ Roberts Homes Ltd, a local developer, is working in collaboration with Telford and Wrekin council, ensuring the needs of the local community are met and the local wildlife remains protected and enhanced.

SJ Roberts Homes Ltd have taken their environmental commitment to the local area further still and will be planting an additional 500 trees, 1000 meters of new hedges and 2500 bee-friendly shrubs, with further plans in place to attract wildlife back to the area upon completion.

Mr Mike Sambrook, Managing Director of SJ Roberts said, “It’s never just been about building and selling houses for us, it’s about creating a lifestyle. We always try to think about the bigger picture, the community, the lifestyle. We are building homes, not houses”

SJ Roberts’ Design Team is now meeting regularly to commence construction works and are taking their development to the next stage.

The new site will cover around 67 acres in total, providing more open and spacious living for local families.

Allscott Meads is conveniently located near the M54 and Wellington train station, ensuring new residents’ get the best of both; a beautiful rural home, with commuter working opportunities.

Construction works are due to commence in February and the team at SJ Roberts Homes are working hard to deliver a development that will provide a better work-life balance for families throughout Shropshire and the West Midlands.

For more information about SJ Roberts Homes Ltd, visit their website at


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