New managing director for Shrewsbury car care company
16th February 2015
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A Shropshire businessman has joined his wife as co-director of their family-run vehicle paintwork, tuning and styling business.

Stuart Williams, who has more than 16 years experience in vehicle enhancement, paintwork repair and tuning, has become managing director of Ace Car Care Ltd. 

He will work alongside wife and fellow director Pam, who launched the business at the start of 2014 shortly before moving into their new, £500,000 custom-fitted premises in Vanguard Way.

With a team of trained vehicle technicians, the company offers a complete range of services for customising both the look and performance of cars and vans, in addition to bodywork scratch, dent and scuff repairs.

“I’m so delighted to have joined Pam as a director of Ace Car Care Ltd,” Mr Williams said. 

“She has done such a fantastic job with the company over the past year and business has exceeded our expectations in such a short time.

“We are now so busy that it was the perfect time for me to come on board as managing director and I’m really looking forward to getting started and seeing even more success for Ace Car Care Ltd in 2015. 

“I started my car care career more than 16 years ago after following my passion for cars, and ran my own business during this time, after spending more than a decade in various management roles for a national construction company. So I will be bringing all of that experience to the table.

“And becoming managing director the same month that we celebrate Ace Car Care Ltd’s first anniversary in our new premises is just the icing on the cake.” 

Ace Car Care Ltd provides a wide range of styling services from window tinting and vinyl wrapping to alloy wheel protection and fitment of body-kits. 

The company’s engine remapping and tuning services provide enhanced performance, better fuel economy and lower emissions, something Mr Williams said was proving to be increasingly popular with many drivers. 

It also offers minor paint and bodywork repairs and an innovative system called Terraclean, which removes carbon deposits from engines to improve fuel efficiency, performance and reduce emissions.

More information about the full range of products offered by Ace Car Care Ltd is available on the website The company can also be contacted on 01743 466100.

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