Air Marketing Group more than doubles client base for local play area company
23rd February 2018
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Business development agency, Air Marketing Group, have doubled the number of customers for local play area company, Play Area Hygiene Services.

Play Area Hygiene Services (PAHS), provide maintenance and cleaning services to companies in the South West. A family-run business in Kingsbridge, the company is now run by Elliott Myatt and Guy Heynes, originally started by Elliott’s father in 1998.

The company needed the time to both attend appointments and make a considerable number of business development calls, which was proving difficult. Consequently, business partners Elliott and Guy saw a negative effect on the number of sales meetings and the time required for quotations.

PAHS decided therefore to engage with Air Marketing Group, whose business development, telemarketing and lead generation services would help to focus on making calls to the right people in order to create opportunities.

Not only did Air Marketing Group manage to book meetings and fill Elliott’s diary full of new sales opportunities, the audience and customer base for PAHS was expanded covering South Wales, Gloucestershire, Wiltshire and Hampshire.

In just the first three months, Play Area Hygiene Services’ client base grew from 80 to 160 thanks to Air Marketing Group’s business development campaign.

Director, Elliott said “Using Air has taken the pressure off us to make outbound calls internally and has given us time back, allowing us to focus on our customers. I’d recommend Air if you want to grow your business.”

Now, and after over a year of a close business relationship, Air Marketing Group and PAHS continue to work together on a powerful business development process.

Air’s Account Director, Marco Alfano-Rogers, said “It’s a pleasure to work with PAHS. They are a company with enormous potential and we at Air are pleased to play a part in their continuing growth.”

Air Marketing Group have spoken with over 1600 decision makers to date, working on a 5% conversion rate, with plenty more hot opportunities in the pipeline.

PAHS now boast a customer base of 200 and the company continue to increase in size. The hard work of both Elliott and Guy, alongside Air Marketing Group’s managed business development process has hit the sweet spot for PAHS, providing incredible opportunities for the Kingsbridge-based business.

Find out more about Air Marketing Group's services at

About the Author

Colin S

Member since: 27th February 2014

Hi, I am Colin Slade, I am the New Business Manager here at thebestof Exeter and I handle lots of the PR and News stories for our clients

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