We had a great marketing event at the Telford Ice Rink last weekend.
We ran a free draw for visitors of the Ice Rink on the day so that some lucky customer could win a 'Free Family Pass'.
We hold these marketing days regularly at venues in Telford where there are local people using local businesses.
We received over 50 positive testimonials for telford businesses and the good news is that people are still saying that they want to use local businesses whenever possible.
As Mike Southern said at one of our network meetings - For a business to be succesful it needs 3 things........
to be Local, reliable and nice. The rest will come if you crack these three things.
Sound simple? - don't underestimate the importance of these 3 things!
If you don't know who Mike Southern is then do yoursely a favour and visit this link. He has been there,done it and has several T shirts. He gives really sound advice on business management. He is a highly respected business entrepreneur and also writes for the Financial Times.
So Why do we run these regular marketing events?
We shout about 'The Best Local businesses' and talk to people about Telford, the businesses they are using, buisnesses they would recommend and we let them know that 'The Best Of' is the place to go if they want to find great local businesses.
It's simply not enough in todays climate to stick a few details on a web directory, in a local mag or in the news paper ads and hope that someone stumbles into your business. Marketing has to work hard for you.
Thats why we are constantly promoting our business members in as many ways as we can - Word of mouth, Networking, Members offers, Testimonial days, Local events, Door drops.......and via probably the best business website in the UK.
Did you know that we have just run a 13 week advertising campaign in the Shropshire Star shouting about 'the best of Telford and Wrekin' so that the residents of Telford and Wrekin know where to find the best businesses in our Town?
Any way - it was a really successful day and we are looking forward to our next marketing event where we can promote our business members.
WORD OF MOUTH JUST GOT LOUDER
Member since: 10th July 2012
I champion the best businesses in Telford and Wrekin, businesses recommended by you. If you run a local business or know a really great local business that you think deserves to be known by more local...