Production firm helps businesses adapt to video communication
23rd March 2020
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A Sutton Coldfield video production company is helping firms maintain effective communication with clients during the coronavirus disruption.

With the COVID-19 pandemic forcing organisations to rethink how they communicate both internally and externally, Ark Media are offering free online video workshop sessions via Zoom or Skype. 

In addition, Ark Media is also developing a quick edit service. This allows clients to record themselves live action and the Ark team can edit it into a more professional-looking film. 

Phil Arkinstall (pictured), MD of Ark Media, said: “Like all businesses, large and small, we have to react to what’s going on in the market. Now more than ever there is a need to communicate with your customers and your staff teams. 

“Even before the outbreak video was deemed to be the media that cut through the noise.  Organisations will just need to consider the different types of video content such as animation or interactivity. Crucially if we can help other businesses we will help our own business too.”

Ark is providing the following tips:

  • Internal communications and remote workers – Video can be useful to ensure the same consistent message gets out to everyone in an easily digestible way. You can also use video for online training ensuring your staff are upskilled while homeworking. Watch this video to learn more:  https://vimeo.com/398087452
  • Animation instead of live action – For businesses who are used to filming live action animation can ensure that you are still communicating. The following animation showreel from Ark details the different types of animation to consider: https://vimeo.com/392684114
  • Events – Depending on the type of event you could still record the content and share it with the people booked to attend. This could even be something you employ for future events as an added value option or saleable product. Watch this video to learn more: https://vimeo.com/398085263

Ark Media is also offering a 20 per cent discount to organisations booking internal communication and alternative event videos during the next six weeks.

For more information or to book an online video workshop contact phil@arkmedia.co.uk or judith@arkmedia.co.uk

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Ian Henery

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