Cooper Parry Digital is a new integrated digital and technology proposition designed to support mid-market businesses as they navigate rapid transformational change via AI, under a backdrop of ever rising cyber threats and growing commercial opportunity.
The launch marks one of Cooper Parry’s core growth pillars along with Professional Services and Wealth.
Reflecting both a significant commercial opportunity and a long-term commitment to supporting the UK mid-market through a period of unprecedented technological change.
This new proposition brings together Cooper Parry’s specialist capabilities across digital consultancy, ERP and CRM platforms, data and AI, and cyber security into a single, joined-up offering.
Responding to a clear gap in the UK market, where mid-sized businesses are often underserved by large consultancies and constrained by either too much ‘blue sky thinking’ or fragmented point solutions.
The UK mid-market plays a critical role in driving economic growth, yet many businesses struggle to access practical, high-quality technology advice that balances innovation with commercial reality.
Cooper Parry Digital has been created to address that need, combining deep technical expertise with Cooper Parry’s wider strengths across finance, accounting, audit, tax, risk and wealth.
With more than 200 digital specialists and growing, Cooper Parry Digital works with businesses to help them grow faster, run leaner and manage risk more effectively, providing hands-on delivery alongside strategic advice.
Cooper Parry Digital holds deeply respected and award-winning alliances with global platforms, including being Europe’s leading NetSuite Alliance Partner and a Salesforce Platinum Partner, alongside a highly respected cyber security capability. All underpinned by a team of ex-CIOs and leaders in digital transformation.
Asif Ahmed, managing director at Cooper Parry said: “Every CFO, business owner or investor we speak to is grappling with keeping up with the pace of change.
AI strategy, cyber risk and digital platforms have moved away from being a conversation about ‘technology’ but rather a business-critical priority to drive value.
Cooper Parry Digital exists to make this real and practical. We support with hands-on expertise that helps businesses and their owners adopt the right strategy at the right time, without losing sight of cost, risk or return on investment. Our focus is on delivering the outcomes that matter."
Cooper Parry Digital was formally launched at an internal event on 30th April, which brought together more than 230 people from across the teams that now make up the Digital proposition.
The event marked a significant milestone in the integration of specialist digital businesses, some of which joined Cooper Parry through acquisition over the past year.
Underscoring the firm’s commitment to building a single, connected digital capability with shared values, culture and ambition that sits within the next gen professional services group.
