Excelsior Wholesale
  • 37 Shirrall Drive
    Drayton Bassett
    United Kingdom
    B78 3EQ
Walk into Excelsior Wholesale in Sutton Coldfield, and you’ll find a magical emporium of quality products for florists and interior designers, wedding specialists, gift shops and hoteliers.

We specialise in delivering everything you need, and everything you desire, for stunning, creative and practical design. You’ll find over 3000 items on our website – and even more on-site in our Sutton Coldfield warehouse.

Open to trade 7 days a week, we have a huge selection to choose from – here are just some of our ranges.


  • Floristry supplies and a huge selection of fresh flowers
  • Artificial flowers carefully selected from UK and European sources to provide a choice from mid to top end products
  • Vases and glassware
  • Wedding displays and table centrepieces, ribbons and more
  •  Gift shops supplies – from the small to the unusual – discover our range of Sahara Desert Stone, created by lightening
  • Home design – the latest in interior designs, create a living wall from our colourful Reindeer Moss, perfect for lasting displays or eye-catching exhibits.

Excelsior has been trading from our Sutton Coldfield site for over 50 years. Now managed by Yvonne, an experienced florist of over 30 years, Richard and Ash, we are proud of our record for sourcing and delivering whatever you are looking for.


Ten things you should know about Excelsior Wholesale

  • Excelsior is proud to be the biggest wholesaler in the UK – we also have the largest range of dried and artificial flowers in the UK.
  • We have over 96% success rate in sourcing and completing customer requests, no matter how unusual, from our international suppliers.
  • Our seasonal decorations are highly sought after by the hotel, restaurant, florist and interior design trades, but with such a wide choice, no two look the same.
  • Unique, unusual or traditional – whatever style of wedding you are decorating, we can help.
  • Open 7 days a week – it’s never too late to find the perfect finishing touch.
  • Beautifully situated by vineyards and fishing lakes, we even have a restaurant on site, so you can relax and take your time.
  • With a minimum order of just £75 on your first order, and special offers available for bulk buying, trade buyers save more each time.
  • International shipping available.
  • Our knowledgeable staff can help you source whatever you need.
  • Not sure what you are looking for. Feel free to browse - you’ll soon be inspired. 
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