Roger Pemberton, our Norwich business coach, here provides the fourth of 8 keys to help business owners recession proof their business.
Key 4 - Indispensible Businesses are Recession Proof
When choosing a niche, look for positions that are essential and ireplaceable. If this is not the case - think what innovations you can introduce so you can achieve this.
By doing this your business will thrive with your customers longevity and loyalty while other companies tread water and /or go under.
As we are at the half way stage here is a summary of the previous thre keys:
1 - Planning Ahead Means Staying Ahead
2 - Understand The Critical Difference between Response and Reaction
3 - Choose Products with Care and Attention
I hope this helps you plan for the coming months. Please get in touch if you would like to discuss how you can use these keys in your business.
14th November 2011