Roger Pemberton, our Norwich business coach, here provides the fourth of 8 keys to help business owners recession proof their business.
Key 4 - Indispensible Businesses are Recession Proof
When choosing a niche, look for positions that are essential and ireplaceable. If this is not the case - think what innovations you can introduce so you can achieve this.
By doing this your business will thrive with your customers longevity and loyalty while other companies tread water and /or go under.
As we are at the half way stage here is a summary of the previous thre keys:
1 - Planning Ahead Means Staying Ahead
2 - Understand The Critical Difference between Response and Reaction
3 - Choose Products with Care and Attention
I hope this helps you plan for the coming months. Please get in touch if you would like to discuss how you can use these keys in your business.
Roger
