Why your business needs a review widget from thebestof Kettering
5th May 2015
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Why your business needs a review widget from thebestof Kettering

Word of mouth Marketing

More than ever before gathering reviews is important to local businesses. You see TV adverts like KIA and AVIVA using reviews to their advantage. With KIA using public opinion of inviting you to read over 10,000 customers honest reviews about their cars and AVIVA claming to be the only insurance company to share their customer claim reviews on their website. You can view these adverts on YouTube. However, the reason I mention them is to remind local businesses that if they are not harnessing the power of their customer reviews they could well be missing out. If you don't ask you are less likely to receive.

How can thebestof Kettering help?

We help our member businesses bring purpose to these reviews and a system in which to collect them. From our written review cards, thebestof app and of course the website. Until recently our business members could use the "read our reviews" logo and suggest customers visit their information on thebestof. This was a great system but as thebestof aims to offer an ever improving service when the reviews widget became available we had a number of members adopt the use straight away. The key benefit being you keep customers on your website. You customers can visit your website and if they wish to leave you a review they can do this via the widget itself. No need to have write a review card or navigate to another website. Just enter the review and contact details and if a first time user they just need to validate their account. The review is then visible on both their website and thebestof making word of mouth marketing work twice as hard!

Who can use thebestof?

Anyone can create a FREE user account on thebestof Kettering. This allows a user to write reviews or recommendations, add an event or if approved add blogs. An account is also created when leaving a review via the reviews widget. This requires a valid email address and review over 50 characters. All reviews are subject to thebestof's terms and conditions.

Why should I use the review widget?

Having a trusted third party organisation like thebestof validating the reviews gives some peace of mind to visitors to your website. Yes, you could have a list of names and comments on your website but as the visitor does not necessarily know like and trust you the reassurance that thebestof has given its second opinion. After all we have met everyone of our business members and have been giving to our satisfaction they know what they are talking about.

Offer your customers a £100 monthly prize draw

As a thank you for making a contribution to thebestof community they will also be entered into the monthly £100 prize draw.

What will the widget look like?

We know your brand is important so thebestof has made available a number of colour options. This shows not only the review but more about the reviewer!

If you would like to find out more about thebestof Kettering and how to get a reviews widget for your website give me a call on 01536 303304.

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