Did you know that the UK population in 2009 reached an all time high of 62 million, an increase of 0.4 million over the previous year and guess what ? it's set to grow at an ever increasing rate - we are in effect entering in to another 'Baby Boom' !
What better time then to operate a flourishing baby and maternity wear retail chain.
JoJo Maman Bébé in fact was conceived way back in 1993 by Laura Tenison as she recovered in hospital in France after a car accident - In 2010 Laura has recently been awarded the coveted Veuve Clicquot Businesswoman of the Year Award
The growth of JoJo from a tiny specialist outlert selling baby clothes into a major UK retail chain now employing over 300 employees in no mean feat, especially as Laura started the business after a severe car accident and in the early days had to contend with all the usual hurdles including binging up two small children.
The award is particularly well deserved since JoJo are known for their extremely high moral and ethical standards as well a strong and consistent brand identitiy.
The clothes are fantastic, always fresh and contemporary, JoJo has a team of 20 plus people working on design alone and are constantly updating their range in tune with modern trends and fashion - the range still carries a strong French 'nautical' theme,as the company was originally founded by Laura in France - they are now based in Wales.
If you are expecting or have had a little one or need to buy a present for someone who has - pay a visit to JoJo Maman Bébé' in the Friary in Guildford - even if like me, you haven't got a clue what's cool and what's not, you can be assured that what you are buying is !
JoJo Maman Bébé's are featured as one of the best businesses in Guildford on this site.
