How to Fleet Food Festival can help you grow your business

1st May 2017

... Comments

This year's Fleet Food Festival takes place on Sunday 28th May on The Views in Fleet from 10am to 5pm. In previous years the event has attracted over 7,000 people to Fleet which provides local businesses with a large number of prospective customers.

Here are some ways a local restaurant or café use the Food Festival as a marketing opportunity for your business:

Have the Fleet Food Festival postcards available for your customers in the run up to the event.
Have a special customer offer. You could do this on the day of the event but, if you expect to be very busy that day, you might want to extend the offer (eg for a week which is also school half term week). You could then promote your offer in the following ways.
Offer free samples on the street on the day of the event – ideally giving people your special offer to encourage them to come back.
Print your special offer on a card and staple it to the Food Festival postcards and give to customers in the run up to the event.
Promote via your social media accounts.
Promote via your customer emails.
At thebestof Fleet will would also be happy to make these offers available on our website for free and promote them to thousands of people via email and social media in the run up to the event. Just email fleet@thebestof.co.uk with your offer details.
Take an advert in the Food Festival programme to promote your business or special offer. The programmes are distributed to over 3,000 people.
Partner with a stallholder at the Food Festival to offer their items on your menu or sell their products. If you organise this is good time they should be able to promote this too. Stallholder details can be found on the Fleet Food Festival website (https://www.fleetfoodfestival.co.uk/market)

About the Author