As the Royal British Legion launches the annual Poppy Appeal in the city centre of Coventry this week, it's time to remember the sacrifices made by Britain's servicemen and women, and raise vital cash to support war veterans.
Members of the Coventry British Legion joined Lord Mayor Jack Harrison and Mayoress Jill Harrison last Friday to officially launch this year's Poppy Appeal.
Last year, nationwide donations to the Poppy Appeal raised a phenominal £31million. This went towards providing welfare services and hospital care for servicemen and women who have served in the British armed forces and those who continue to do so.
The Poppy Appeal for 2009 will focus on the needs of the servicemen and women who have served in Afghanistan.
Visit the Poppy Shop, located at the Central Library in Smithford Way, Coventry, and buy your poppies, rememberance crosses, Christmas cards and poppy wreaths.
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