



The Empawrium Pet Shop in Sutton Coldfield, Raw Feeding Specialists for Happy and Healthy Dogs.
Stepping into The Empawrium feels a bit like joining a community of people who live and breathe dogs. The team blends deep product knowledge with warm, down to earth advice that makes choosing the right food, harness or toy surprisingly simple. Their strong focus on raw feeding sets them apart, and being based right beside Sutton Park makes the shop a natural stop off for dog walkers who want to stock up or simply say hello.
Raw feeding sits at the heart of The Empawrium’s ethos. Their shelves are packed with carefully selected raw meals and natural treats from trusted UK brands. Whether someone is brand new to raw feeding or already committed to the diet, the team offers practical, honest guidance that supports better long term health. Their aim is simple, to make good nutrition easy to understand and easy to maintain.
Key nutrition products include:
Raw meals from leading suppliers
Natural, air dried and grain free treats
Long lasting chews and enrichment snacks
Supplements for joints, digestion and wellbeing
The Empawrium is known for its impressive range of high quality dog accessories. From durable harnesses and leads to enrichment toys and training aids, everything is selected for comfort and durability. Brands such as Ruffwear, Perfect Fit, Hurtta and Chuckit are popular choices, and the team is always happy to help owners find a proper and safe fit.
Their dog friendly grooming salon offers a calm and reassuring experience for all breeds. With a gentle approach and plenty of patience, it is ideal for puppies, nervous dogs or regular coat maintenance. Many customers comment on the fair pricing and the considerate care shown during each appointment.
Alongside the pet shop and grooming salon, The Empawrium also offers professional dog training through Dogs Behaving Gladly, run in house by Lewis, the owner. His positive, reward based methods support everything from puppy basics to behaviour concerns. Having training available within the same business means owners can rely on consistent advice and a complete approach to canine care.
It is not just dogs who get the spotlight. Every Sunday is officially Cat Day at The Empawrium. Mav and Mishka, the resident cats, are in store from 10am until 4pm. Customers often pop in just to see them and enjoy the relaxed, cat friendly atmosphere.

• Do you offer advice for owners new to raw feeding?
Yes, the team is always happy to guide new raw feeders. They explain the basics, recommend suitable products and help owners transition safely at a comfortable pace.
• Can I bring my dog into the shop for fitting advice?
Absolutely. Dogs are welcome in store and staff can assist with harness fittings, collar sizing and selecting the most suitable accessories.
• Do I need to book in advance for grooming?
Yes, grooming appointments should be booked ahead due to demand. The team will walk you through available services and help you choose the right groom for your dog.
For advice, bookings or product enquiries, you can reach The Empawrium using the details below.
Address: 37 Avery Road, Sutton Coldfield, B73 6QB
Phone: 0121 820 5659
Email: info@the-empawrium.co.uk
Opening Hours:
Monday: 10am to 2pm
Tuesday: 9am to 5pm
Wednesday: Closed
Thursday: 9am to 5pm
Friday: 9am to 5pm
Saturday: 9am to 4pm
Sunday: 10am to 4pm (Cat Day with Mav and Mishka)
Dog Training Classes in Sutton Coldfield, New Courses at The Empawrium
29/11/2025
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