Learn how to make better use of digital marketing at this free workshop for small businesses, sole traders, charities and local service providers.
Part of the East Sussex Digital Growth Series, this workshop provides a jargon-free introduction to modern marketing, helping businesses understand where to focus their efforts and how to make the most of limited resources.
Topics covered include:
How customers find businesses online today
Improving Google visibility and local search presence
Understanding what makes a website effective
Creating content that attracts attention and builds trust
Tracking marketing performance
Using AI and automation to save time
Identifying practical improvements you can make immediately
Participants will also explore how to develop a simple 90-day marketing plan and identify the marketing activity most likely to bring in new business.
Quick win: Identify the one form of marketing most likely to help your business attract new customers.
The workshop is free for eligible East Sussex businesses and is delivered by Portobello Business Centre CIC.
