Get the best out of mobile marketing
28th September 2011
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Why Consider Mobile Marketing ?


Businesses can't afford to ignore the power of mobile communication in this ever growing market. Industry experts explain why you need to get involved in mobile now, to stay ahead of the competition.

A few facts...

265 million text messages are sent each day

96.8 billion text messages were sent in 2009

97% of text messages are opened (83% of which are within one hour) but typically within 4 minutes

average click-through-rate for display advertising online is 0.11%

average response rate to direct mail is 2.6%

average response rate to SMS campaigns are 28% !!!!!!

90.4% of British mobile phone subscribers use their mobile phones to send text messages

80% of mobile users are open to receiving opted-in SMS campaigns

(Source:Mobile Data Association)

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About the Author

Steve M

Member since: 4th October 2011

I have worked in the telecommunications Industry for over 20 years - providing cost effective landline and mobile solutions for businesses throughout the Walsall and West Midlands area.

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