Loughborough's World Cup Connection
6th December 2009
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Adidas's new ball for the 2010 World Cup was developed by Loughborough University scientists and is supposed to be "rounder" and "more accurate" than previous balls, so you know who to blame when it arrows into the top corner of England's net in the 93rd minute of our 2nd round match with Germany.

About the Author

Jon D

Member since: 5th July 2012

I'm the owner of thebestofloughborough and am proud to be associated with the local businesses you'll find on our website. Although I was brought up in Manchester, my wife is Loughborough-bred and schooled,...

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