Gallery
Interior Choice
  • First Floor - SureStore Storage
    Eastern Avenue
    Lichfield
    Staffordshire
    WS13 6UY
Interior Choice is a family-run Lichfield interiors business offering made-to-measure curtains, blinds, shutters and awnings, plus soft furnishings, wallpaper and paint. Visit its appointment-only showroom or book a home visit for friendly advice, measuring and fitting.

Interior Choice, Curtains, Blinds & Awnings in Lichfield, Luxaflex Inspirational Dealer.

Make your windows feel at home

Whether you’re dressing one window or refreshing a whole room, Interior Choice can help you find a style that suits your home and budget. The Lichfield showroom brings together a wide choice of fabrics, finishes and working samples, so you can compare options and see how different window dressings operate before making a decision.

Choose from made-to-measure curtains in styles including pencil pleat, eyelet, pinch pleat and wave, with blackout or thermal linings, curtain tracks and poles. There are also blinds for different rooms and window shapes, including Roman, roller, vertical and Venetian styles. For a clean, tailored finish, the team can measure and fit custom shutters, with a choice of materials and colours.

From first ideas to fitting

The service can start with a private showroom appointment or a home visit, where the team can bring samples, discuss what you’re looking for and take measurements. Professional fitting is available, and some curtains and blinds may be available through an express service, subject to availability. If you’re moving house, ask about a pre-move measurement service to help get your window furnishings planned sooner.

Interior Choice also supplies made-to-measure outdoor awnings, including motorised options, for patios and garden seating areas. Alongside window furnishings, you’ll find wallpaper, Little Greene paint, cushions and other soft furnishings. The business offers machine-sewn and bespoke hand-sewn products too, so ask which options are available for your project.

A local team with specialist ranges

Established in 2020, Interior Choice is family-owned and led by Garin Offer, who brings more than 35 years of experience in the soft furnishings trade. It is a Luxaflex Inspirational Dealer and a British Blind and Shutter Association member. Blinds are fitted with child-safety devices as standard, and warranty cover varies by product range.

For businesses, the team can advise on commercial curtains, blinds, shutters and awnings, including options for hospitality, retail, offices and other customer-facing spaces. Whatever the project, you can talk through the practical details, compare samples and request a no-obligation quotation.

Services include:

  • Made-to-measure curtains and blinds

  • Custom shutters and outdoor awnings

  • Home measuring, design advice and professional fitting

  • Wallpaper, paint, cushions and soft furnishings

  • Commercial window furnishings

  • Showroom appointments, home visits and sample collection

FAQs

Can I visit the Interior Choice showroom without an appointment?
The showroom is described as appointment-only. Book online or call ahead to arrange a visit.

Does Interior Choice offer home measuring and fitting?
Yes. Home visits, measuring and professional fitting are available. A home appointment can include a no-obligation quotation.

What types of curtains and blinds are available?
Options include made-to-measure curtains in several heading styles, plus Roman, roller, vertical and Venetian blinds. Blackout, thermal and automated options are also available.

Does Interior Choice make cushions?
The business lists cushions and other soft furnishings. It also offers machine-sewn and bespoke hand-sewn products. Ask the team which cushion options can be made to order.

Does Interior Choice serve commercial customers?
Yes. It offers commercial window furnishings for settings such as shops, offices and hospitality venues. Contact the team to discuss your premises and requirements.

Contact

Interior Choice
First Floor, Sure Store, Trent Valley Road, Eastern Avenue, Lichfield, Staffordshire, WS13 6UY
Telephone: 01543 406162

Opening Hours

The showroom is open by appointment only. Please call 01543 406162 or book online before visiting.

Monday to Thursday: 10:30am–6:00pm
Friday: 10:30am–5:00pm
Saturday: 10:30am–3:00pm
Sunday: Closed

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Latest Reviews
Latest News & Updates

Interior Choice Lichfield Marks Five Years of Show‑Stopping Style
19/05/2025

Tucked away on Eastern Avenue, within the Sure Store complex, Interior Choice has quietly become one of Lichfield’s most trusted destinations for made‑to‑measure curtains, blinds, shutters and all things... Read article
Accreditations
Latest Feedback

In October 2018
Alison K said

Efficient service and a quality job performed. Very professional and friendly. Thank you so much. 5 *