Foundations for the new signage started on Monday 17th March and all the work is due to be finished by the end of the month. Work will start with the removal of the existing signs followed by installation of finger-post signs and clear, easy to read maps with graphics. The new maps will show pedestrian, bus, and strategic cycle routes.
The aim of the new pedestrian signage is to help tourists find their way and to encourage more people to explore the town on foot, by bicycle, and by bus to and from Cheltenham town centre. The project, which has been developed through a working group comprising members from several local groups, is ultimately to raise the town’s economy.
Cabinet Member for Built Environment, Councillor Andrew McKinlay, says: “This approach to signing is an effective way of helping pedestrians find their way around towns. The new signs will be much more user friendly, and will also benefit the wider community. It is by far the most cost-effective intervention which local authorities can make to bolster their town centres.”