Promoting is important for Business
10th September 2014
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Busineses require dedication and the will to progress. The lack of jobs in the UK have surprisingly led to people setting up their own small businesses. Everyone has to start somewhere and most people start of small and then expand which is a pretty safe way to play the game. Rochdale is full of businesses big and small, some have been around for ages an others are fairly new. Rochdale business owners work hard to keep their businesses up and running.
Lucky for them I'm here to provide some interesting things I found out when I was busy researching!

A business tends to grow more when it has a personality, something that sets it appart- also known as it's unique Selling Point. The more of these you have the better your chances of being talked about!

For local businesses the word of mouth is very important, you want to be nice and polite to customers, good customer service goes a long way for local businesses. Being nice pays of, talking to your customers as if they were friends is a good way for local small businesses to go.

Larger businesses however, need to look their part, they must be clean, they must be professional and they must have some sort of efficient and obvious system in place, customers need to feel you know what your doing and that you are so engrossed in soing it, that you need other people to perform your other tasks for you.

Looking the part has always been a key feature, whatever your business is be it a bakery, a pet parlour or an IT business. Your customers are more like to trust you if you fit in to the assumed looks of your chosen business. It is a bit stereotypical I agree but it does prove useful.

Most importantly Businesses need to go out of their way to promote themselves, Rochdale promotes its businesses well both online and off. Sdvertising what you have to offer will spark curiosity and get you noticed far and wide. Today's technology allows you to reach thousands via online promotions and good websites, but this is not the only way to go! Little neat business cards, or flyers and promotional gifts like shirts and pens, coffe mugs and posters have proven their worth. Fortunately amongst Rochdale's many businesses their are those that create and supply what you need to give your business a boost!

Keep in mind these few things (and ofcourse other more businessy things that help run the business) and market yourself to keep your customers coming! Get in touch with thebestof Rochdale for some great marketing. 

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About the Author

Ghazal C

Member since: 22nd August 2014

Hi! I'm Ghazal and I'm studying English and Creative Writing at university. I love writing and finding out about new things. I write almost everything and I love my fiancé and my kitty.

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