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During the recession in particular I feel that marketing is something we ignore at our peril and Jim’s course seemed applicable to my situation.It provided terrific help in formulating a coherent marketing plan and we now have a far more structured approach to our marketing. We have also reviewed the customers we should be seeking and profiled our 'ideal customer'.The training introduced powerful concepts but was very easy to digest. I felt very comfortable during the training and I think Jim fostered a feeling of security where ideas could be talked around.Jim's style is very friendly and accessible and this made the three mornings fly by and the learning a pleasurable experience. I think the course would benefit anyone charged with marketing their business.Michael Todd, RCS, Retford
I recently attended a Marketing Course run by Jim Scott of SDG to gain practical tips on developing a marketing plan for a small business. The course was excellent and delivered all I wished for, especially the practical knowledge I gained.The course was very practically focussed, with easily transferable knowledge to both the public and private sector. Being a small group there was lots of interaction and the opportunity to present our own problems/materials and gain both Jim's and other delegates opinions, which was very useful. I was extremely impressed with Jim's knowledge and teaching skills and he is excellent at imparting that knowledge to others.As a result of the course we are revamping our market plan and marketing materials and thanks to the knowledge I gained, we subsequently marketed to a new customer group, resulting in a £200k contract.I would definitely recommend Jim Scott and SDG’s marketing courses to other businesses.Jacqui Smith, Manager, Collingham Healthcare Education Centre
As a small family company Eckington Glass has developed over 25 years into highly reputable company winning work mainly through recommendation and repeat local advertising. With a genuine wish to offer the best in product and service, we felt we had the right internal framework to move the company forward, but lacked a focused approach to marketing. In an industry where anyone is able to set up with just a van and such horror stories striking terror into the hardiest of potential customers, Jim helped us to understand how our unique service levels and personal touch, coupled with the quality products and fitting teams set us apart from the stereotype of the industry. Jim has an ability to break down the most confusing of situations and find the one thread that holds it all together. He then takes that thread and pulls together a plan to look for the most cost effective way of planning and implementing a marketing strategy. Jims profile appealed to me as he reflected our ethos of quality while remaining approachable. One conversation on the telephone and I knew he would be able to help. He was able to grasp our main areas of concern immediately and discussed commonsense, affordable approaches. Jim works in a hands on manner, and where I may have been too busy to commit the time to develop the ideas we’d discussed so avidly – Jim made sure that I received the support I needed to make it happen. I have been working with Jim now for approximately 6 months and trust his judgement and recommendations implicitly. I will find time to speak to anyone wishing to have a clearer understanding of how Jim has helped our business and am only too pleased to recommend his services to any company with a genuine wish to improve. Bev Hales, Eckington Glass.
At equate we pride ourselves in providing a professional service.This ethos has served us well which is why it is always a pleasure to find people who share our outlook.It is to this end that we have had the good fortune of working with Scott Douglas Group.Having invested a great deal of time with us, gaining a thorough understanding of our practices and our business goals your help allowed us to produce and follow a comprehensive Marketing Plan.This work has proved crucial both in the development of our team and our business as a whole.We now have a fully operational website and a comprehensive range of marketing literature all of which are being used to generate new business.I would not hesitate to recommend you to business associates and friends alike.Your support continues to be invaluable.
Jim Scott has been working with my Company for over 5 years and has proven to be an excellent investment. I have no doubt that his professional approach with a great personality will prove him to be a must in your business development and marketing strategies.
Having approached three marketing consultants to assist us develop a new marketing strategy to help us re-structure our business, Scott Douglas came back with the best response which was timely, appropriate and focused.Jim Scott went out of his way to understand our business. He engaged well with our partners and staff and produced a workable programme. Thanks to Jim’s excellent contacts with all business support agencies we were able to obtain grants which funded our marketing training.Since using Scott Douglas we have changed the culture of our firm so that everyone embraces marketing and understands better its role in the business. Jim is approachable, quietly efficient and a pleasure to work with and we would highly recommend his services to other businesses.Rod Shiers, BRM Solicitors, Chesterfield
32 Thornsett Road Sheffield South Yorkshire
S7 1NB
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