This picturesque showground with the backdrop of the Malvern Hills has over 200 events during the year. In addition to organising the three major events, the Malvern Spring Garden Show, the Three Counties Show and the Malvern Autumn Show, the site hosts a National Sheep Show, arena concerts, dog shows, fairs and rallies. The showground is also sometimes known as the Malvern Showground and is run by the Three Counties Agricultural Society.