Spas: Personalise Your Gift Cards For Mother’s Day
19th March 2014
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If you’re a spa or beauty salon, Mother’s Day has to be one of the biggest events in the calendar. Spa vouchers or gift cards are one of the most popular gifts for mums and grandmas on Mothering Sunday (especially for those who ‘have everything’). 

Theme your gift cards for Mother’s Day 

Rather than giving out a standard gift card, why not create a special Mother’s Day card instead? We know they’re well received by mum and the buyer alike – and they’ll be a great advertisement or reminder sitting in your spa window or reception desk. 

Printing customised gift cards is easy to do with your own card printer 

A plastic card printer is a worthwhile investment if you want to customise your own cards and print them in-house. They aren’t as expensive as they used to be, and for organisations that regularly have a need for plastic cards, the investment quickly pays for itself when compared to using a card bureau (i.e. a provider that prints the cards for you.) 

Many spas have a membership programme or loyalty scheme, and so have an on-going need for membership cards or loyalty cards as well as gift cards – all of which can be printed using a card printer. 

If you’re part of a Hotel or entertainment complex, the printer can also be used to print promotional messages on the back of hotel key cards, or even on staff ID badges. 

Which printer? 

The printer you choose will depend on the volume of cards you need, and frequency. 

For most organisations looking for an entry-level printer that doesn’t need to do anything too clever, or act as a workhorse, the Evolis Badgy fits the bill. 

The Badgy is a complete and quick card printer designed to ‘plug in and print’. It’s incredibly easy to use and comes with all the software you need to custom design your own cards. You’ll even find some Mother’s Day templates ready for you to personalise your gift cards here. The Badgy is on sale through The Card Network for £585.38, including one year’s warranty. 

Mother’s Day falls on Sunday 30th March this year. Don’t forget.

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Paul D

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Chester word of mouth specialist, promotes and markets the best businesses in Chester. Passionately supporting local businesses, organisations and events.

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