Last week it was announced that that Barrow AFC’s ground is to be renamed the Furness Building Society stadium under a sponsorship deal agreed for the start of the new season.
It will be the first time Holker Street has been formally named since it became the home of Barrow AFC in 1909. Barrow AFC chairman Brian Keen welcomed the sponsorship by Furness Building Society.
"Both the club and the Society have long histories and are an integral part of Barrow and its character - it is a natural pairing which we hope will develop as a winning combination for the Club, the Society and the town itself. In these tough economic times football clubs need to build relationships with local businesses and we are delighted that the Furness has stepped up to support Barrow AFC." Explained Brian
Furness Building Society Chief Executive Rob Cairns, who is an enthusiastic Bluebirds supporter, said he was delighted that the stadium would now carry the Society's name.
Sponsorship of the stadium is the latest in a long relationship between the Furness and Barrow AFC which includes the Barrow AFC Affinity Account operated by the Society. Under the arrangements for the "You Save - We Give" account, the Society makes an annual payment to the club from its own funds based on a percentage of the average total balance in all of the Barrow AFC affinity accounts, while savers receive interest on their money in the instant access accounts.
For more information please visit
www.barrowafc.com